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GOSSIP & NEWS
February 2010 | 23 Feb 10 | WITH SOLID, GOOD QUALITY RESULTS L'ORÉAL HAS PREPARED ITSELF WELL FOR A RETURN TO GROWTH IN 2010
• 2009 sales: 17.5 billion euros
• Good quality operating profit
• Improvement in gross profit rate - Reduction in selling, general and
• administrative expenses - Increase in R&D and advertising & promotion expenses
• Strong growth in cash flow
• Net earnings per share* at 3.42 euros
• Growth in dividend** to 1.50 euro (+4.2%)
Comments:
The Board of Directors of L'Oréal met on February 15th, 2010 under the
chairmanship of Sir Lindsay Owen-Jones and in the presence of the Statutory Auditors. The Board closed the consolidated financial statements and the financial statements for 2009. 2009 has been an exceptional vintage for innovation, and a year of very strong dynamism in Consumer Products, along with the conquest of a large number of new hair salons and rapid growth in new markets. The group ended the year with good quality operating results, record cash flow and a very robust financial situation. At the end of the board meeting, Sir Lindsay Owen-Jones said: "2009 has ended with good quality results, in a truly exceptional economic context. Thanks to the energy, imagination and combativity of Jean-Paul Agon and his teams, the group has succeeded in renewing itself and preparing for the future."
In haircare the year's major successes were Force Vector by L'Oréal
Professionnel for brittle hair, Age Premium by Kérastase and Rejuvatherapie from Matrix for mature hair, and Color Extend by Redken for colour-treated hair. The technical services Oléo Relax Slim and Volumorphose have bolstered the activity of Kérastase. In hair colourants, activity was strong at the end of the year with the launches of Dream Age by Matrix and Cover Fusion from Redken for mature women. L'Oréal Professionnel introduced a major hair colour innovation, INOA, the first ammonia-free oxidation colourant with Oil Delivery System. Launched in September 2009 in Europe, Inoa is proving an unprecedented success and has been awarded the Prix d'Excellence Marie-Claire. |  |
| 23 Feb 10 |  | | LABORATORIO PRODOTTI COSMETICI
Visita il nuovo sito/spot di DOTTOR SOLARI - Prodotti curativi per capelli.
Visita il nuovo sito:  |
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| 22 Feb 10 | Cambia acconciatura in 5 minuti!
Collezione: HairDo by Jessica Simpson and Ken Paves
Lunghezze disponibili: 25 cm / 55 cm
Tempo di applicazione: 5 minuti
Metodo di applicazione: clips
Prezzo: 99,00 euro
Innovative, semplici e realistiche. Si applicano in pochi minuti e sono impossibili da riconoscere tra i capelli naturali. Ken Paves, hair stylist delle dive di Hollywood, ha creato questo prodotto per Jessica Simpson, ma non solo per lei. Tutte oggi possono cambiare look in pochi minuti ogni volta che vogliono. Si può applicare sia su capelli lunghi che corti, e vengono fissate con il massimo confort grazie ad una tecnologia brevettata di applicazione. Realistiche al tatto e impossibili da riconoscere grazie ad un’esclusiva tecnica di trattamento che dà una sensazione di morbidezza unica. Tra le dive di Hollywood sono già un must…Jessica Simpson, Jennifer Lopez, Victoria Beckham, Eva Longoria, sono solo alcune delle star che si affidano a queste extension per il loro look. | |
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